Transaction card with embedded premium content

A payment card with embedded restricted content comprising:

• a) a card identifier;
• b) a chip with a chip identifier, the chip encoded with an executable code, and wherein the chip supports near field communication (NFC) Data Exchange Format (NDEF) encoding and is operable to deliver the executable code to an NFC enabled device;
• c) wherein the card identifier and chip identifier are linked in a remote host;
• d) the payment card having a payment function, the payment card operable to complete the payment function with either magnetic stripe data or contactless EMV formats;
• e) the payment card having an activation function wherein when the card is used in an activating event the activating event for the card is recorded at the remote host;
• and
• f) wherein the payment card has a restricted content access function wherein the restricted content is accessible after the activating event and when the payment card is in the presence of the NFC enabled device and delivers the executable code to the NFC enabled device that directs the NFC enabled device to the restricted content.

A method for providing access to restricted media or marketing content, the method including steps of:

• a) providing a transaction card having:
• i) a card identifier;
• and
• ii) a near field communication (NFC) chip with a chip identifier, the NFC chip encoded with an executable code, and wherein the NFC chip supports near field NFC Data Exchange Format (NDEF) encoding and is operable to deliver the executable code to an NFC enabled device;
• b) linking the card identifier and chip identifier at a remote host;
• c) activating the transaction card via an activating event and recording the activating event at the remote host;
• and
• d) positioning the card and the NFC enabled device together so that the chip delivers the executable code to the NFC enabled device and directs the NFC enabled device to a designated website or software application (“app”) including the restricted content.

A system for providing access to restricted content, the system comprising:

• a) an item that has:
• i) an item identifier;
• and
• ii) an element with an element identifier, the element encoded with an executable code, and wherein the element supports near field communication (NFC) Data Exchange Format (NDEF) encoding and is operable to deliver the executable code to an NFC enabled device;
• b) a remote host at which the item identifier and element identifier are linked;
• c) the item having an activation function, and wherein when the item is subject to an activating event the activating event for the item is recorded at the remote host;
• and
• d) the item having a restricted content access function wherein the restricted content is accessible after the activating event and when the item is in the presence of the NFC enabled device and delivers the executable code to the NFC enabled device that directs the NFC enabled device to the restricted content.

A method for providing access to restricted content, the method including the following steps:

• a) providing an item that has:
• i) an item identifier;
• and
• ii) a near field communication (NFC) element with an element identifier, the NFC element encoded with an executable code, and wherein the NFC element supports NFC Data Exchange Format (NDEF) encoding and is operable to deliver the executable code to an NFC enabled device;
• and
• iii) wherein the item identifier and element identifier are linked at a remote host;
• b) performing an activating event to activate the item;
• and
• c) accessing restricted content after the activating event and when the item is in the presence of the NFC enabled device and delivers the executable code to the NFC enabled device that directs the NFC enabled device to the restricted content.

A method for providing access to restricted content, the method includes the following steps:

• a) providing an item that has:
• i) an item identifier;
• and
• ii) a near field communication (NFC) chip with a chip identifier, the NFC chip encoded with an executable code, and wherein the NFC chip supports NFC Data Exchange Format (NDEF) encoding and is operable to deliver the executable code to an NFC enabled device;
• and
• iii) wherein the item identifier and chip identifier are linked at a remote host;
• b) putting the item and NFC enabled device in a desired proximity so that NFC enabled device delivers the executable code to the NFC enabled device and directs the NFC enabled device to an activating event;
• c) performing an activating event to activate the item;
• and
• d) accessing restricted content after the activating event.

An item for providing access to restricted content, the item comprising:

• a) an item identifier;
• b) a near field communication (NFC) chip with a chip identifier, the NFC chip encoded with an executable code, and wherein the NFC chip supports NFC Data Exchange Format (NDEF) encoding and is operable to deliver the executable code to an NFC enabled device;
• c) wherein the item identifier and chip identifier are linked in a remote host;
• d) the item having a payment function;
• e) the item having an activation function wherein when the item is subject to an activating event and the activating event for the item is recorded at the remote host;
• and
• f) wherein the item has a restricted content access function wherein the restricted content is accessible when the item is in the presence of the NFC enabled device and delivers the executable code to the NFC enabled device that directs the NFC enabled device to a designated website or software application (“app”) including the restricted content.

An item for providing access to restricted content, the item comprising:

• a) an item identifier;
• b) a near field communication (NFC) chip with a chip identifier, the NFC chip encoded with an executable code, and wherein the NFC chip supports NFC Data Exchange Format (NDEF) encoding and is operable to deliver the executable code to an NFC enabled device;
• c) wherein the item identifier and chip identifier are linked in a remote host;
• and
• d) wherein the item has a restricted content access function wherein the restricted content is accessible when the item is in the presence of the NFC enabled device and delivers the executable code to the NFC enabled device that directs the NFC enabled device to the restricted content.

A system for providing stored value to an item account based on one or more qualifying actions, the system including:

• a) an item that includes:
• i) an item identifier, that an item issuer uses to identify the item;
• ii) an embedded or affixed passive High Frequency (HF) RFID chip that supports NFC Data Exchange Format (NDEF) encoding;
• b) an item account associated with the item identifier;
• c) a remote host at which the item identifier and the chip are associated with one another;
• d) the item having a restricted access function wherein restricted content is accessible when the chip is read by a device;
• and
• e) a qualifying action requirement, wherein if the qualifying action requirement is satisfied, the stored value is applied to the item account.

A stored value item comprises:

• a) an item identifier;
• b) a near field communication (NFC) element, the NFC element encoded with an executable code, and wherein the NFC element supports NFC Data Exchange Format (NDEF) encoding and is operable to deliver the executable code to an NFC enabled device;
• c) an item account associated with the item identifier;
• d) a restricted access function wherein restricted access to a website or software application (“app”) is accessible when the item identifier is read by a device;
• and
• e) a qualifying action requirement, wherein if the qualifying action requirement is satisfied, a stored value is applied to the item account.

An item that can be used to access restricted content and/or to obtain stored value, the item comprising:

• a) an item identifier;
• b) an electronic element affixed to the item or embedded in the item, the electronic element having information encoded thereon that can be read by, transferred to, or shared with an electronic device;
• c) an item account associated with the item identifier;
• d) an element identifier;
• and
• e) a qualifying action requirement, wherein if the qualifying action requirement is satisfied, access to restricted content is obtained or the stored value is applied to the item account in real time or at least nearly instantaneously.

A method for providing stored value to an item account based on one or more qualifying actions, the method comprising steps of:

• a) providing an item that includes:
• i) an item identifier that an item issuer uses to identify the item;
• and
• ii) an electronic element affixed to the item or embedded in the item, the electronic element having information encoded thereon that can be read by, transferred to, or shared with an electronic device, the electronic element having an element identifier;
• b) providing an item account associated with the item identifier;
• c) linking the item identifier, electronic element, and item account at a remote host;
• d) unlocking restricted information on a qualifying action by placing the item in proximity of an NFC enabled device and having the device read the machine readable element;
• and
• e) performing a qualifying action so that a stored value can be applied to the item account.

A system for issuing a rebate or purchase credit or other stored value, the system comprising:

• a) an item having an embedded or affixed passive High Frequency (HF) chip that supports NFC Data Exchange Format (NDEF) encoding;
• b) the chip encoded with content;
• c) an item identifier associated with an item account;
• d) a chip identifier;
• and
• e) a stored value function wherein stored value is applied to the item account after verifying that one or more requirements are met.