Obtainability management in a social networking environment

A system for obtainability management, the system comprising:

• a memory having a set of computer readable computer instructions, and
• a processor for executing the set of computer readable instructions, the set of computer readable instructions including:
• detecting, in the social networking environment, a set of target recipients of a message;
• ascertaining, using the social networking environment, a set of obtainability data with respect to the set of target recipients;
• determining, using the set of obtainability data with respect to the set of target recipients, a message modification action;
• and
• performing, in the social networking environment, the message modification action.

A computer program product for obtainability management, the computer program product comprising a computer readable storage medium having program instructions embodied therewith, wherein the computer readable storage medium is not a transitory signal per se, the program instructions executable by a processor to cause the processor to perform a method comprising:

• detecting, in the social networking environment, a set of target recipients of a message;
• ascertaining, using the social networking environment, a set of obtainability data with respect to the set of target recipients;
• determining, using the set of obtainability data with respect to the set of target recipients, a message modification action;
• and
• performing, in the social networking environment, the message modification action.