Beacon placement and distribution

A computer program product for distributing and placing beacons in a facility to provide beacon coverage within a beacon coverage area, the computer program product comprising a computer readable storage medium having program instructions embodied therewith, the program instructions executable by a computing device to cause the computing device to:

• receive information for defining the beacon coverage area in which beacon signals transmitted by one or more beacons traverse the beacon coverage area;
• determine the beacon coverage area based on the information for defining the beacon coverage area;
• determine beacon placement based on the determined beacon coverage area;
• generate a report identifying information regarding the beacon placement;
• and
• store or output the report identifying information regarding the beacon placement.

A system comprising:

• a CPU, a computer readable memory and a computer readable storage medium associated with a computing device;
• program instructions to receive information for defining a beacon coverage area in which beacon signals transmitted by one or more beacons traverse the beacon coverage area, wherein the beacon coverage area corresponds to a targeted area for providing content associated with an ad campaign;
• program instructions to determine the beacon coverage area based on the information for defining the beacon coverage area;
• program instructions to determine beacon distribution based on the determined beacon coverage area;
• program instructions to generate a report identifying information regarding the beacon placement;
• and
• program instructions to store or output the report information regarding the beacon placement,
• wherein the program instructions are stored on the computer readable storage medium for execution by the CPU via the computer readable memory.