US 2017/0371608 A1 · Electronic Display Systems Connected to Vehicles and Vehicle-Based Systems

Abstract

Electronic digital display systems, including roadside display devices, vehicle-based devices, personal mobile devices, intermediary servers, advertising servers, and/or additional external data sources may operate individually or in combination to identify one or more vehicle locations, driving routes, driver and passenger characteristics, and the like. Vehicle and individual characteristics may be determined based on data received from traffic cameras, vehicle-based devices, personal mobile devices, and/or other data sources. Based on the vehicle characteristics, individual characteristics, driving data and driving patterns, and the like, digital content may be determined for electronic roadside displays to be viewable by the approaching vehicles, and/or other digital display devices to be viewable by associated individuals via other display devices and at other times. Various techniques may be used to determine customized digital content. Additionally, certain systems may be interactive to allow user responses and follow-up content via on-board vehicle devices or other user devices.

Claims20

Dependent claims

A content determination and display system comprising:

one or more processors;
a network interface configured to transmit content to one or more digital roadside displays or other digital displays;
and
at least one memory storing computer-readable instructions that, when executed by the one or more processors, cause the content determination and display system to:
determine that a vehicle is in proximity of a first digital roadside display at a first location;
capture identifying information associated with the vehicle;
identify a driver associated with the vehicle based on the identifying information associated with the first vehicle;
query a database to retrieve data associated with the identified driver, the retrieved data including at least appointment data of the identified driver;
determine a second location associated with an appointment of the identified driver;
identify, based on the retrieved data associated with the driver and the determined second location, a second digital roadside display at the second location remote from the first location;
generate, based on the retrieved data associated with the identified driver, content for display on the second digital roadside display;
transmit the generated content to the second digital roadside display;
and
cause the generated content to display on the second digital roadside display.

11 more elements

A content determination and display system comprising:

one or more processors;
a network interface configured to transmit content to one or more digital roadside displays or other digital displays;
and
at least one memory storing computer-readable instructions that, when executed by the one or more processors, cause the content determination and display system to:
determine that a vehicle is in proximity of a first digital roadside display at a first location;
capture identifying information associated with the vehicle;
identify a driver associated with the vehicle based on the identifying information associated with the first vehicle;
query a database to retrieve data associated with the identified driver;
generate, based on the retrieved data associated with the identified driver, first content for display on the first digital roadside display;
transmit the generated first content to the first digital roadside display;
cause the generated first content to display on the first digital roadside display;
request user input in response to the display of the generated first content on the first digital roadside display;
determine whether the requested user input was received within a predetermined time period;
responsive to determining that the requested user input was received within the predetermined time period:
generate second content;
transmit the second content to the first digital roadside display;
and
cause the second content to display on the first digital roadside display;
responsive to determining that the requested user input was not received within the predetermined time period:
identifying a display device, the display device being different from the first digital roadside display;
transmit the generated first content to the display device;
and
cause the generated first content to display on the display device.

20 more elements

Dependencies are inferred from the claim text.

Electronic Display Systems Connected to Vehicles and Vehicle-Based Systems

Life of this patent

Electronic Display Systems Connected to Vehicles and Vehicle-Based Systems

Life of this patent

Abstract

Claims20