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US 2017/0287000 A1Published application
Dynamically generating video / animation, in real-time, in a display or electronic advertisement based on user data
AssigneeGoogle Inc.
InventorAman Govil
Life of this patent
Estimating the term…
Abstract
Methods, systems and computer-readable storage mediums encoded with computer programs executed by one or more processors for generating dynamic content in real-time are disclosed. In an embodiment, a static portion of an electronic advertisement is provided for display on a user device. Input is received from the user device, and a dynamic portion of the advertisement is generated in real-time. The dynamic portion of the advertisement is provided for display on a user device.
Claims21
-22. (canceled)
A system comprising a data processing system having at least one processor and a memory to:
- receive, by a network interface via a network, a first audio-based input from a computing device, the first audio-based input generated at the computing device;
- determine a characteristic of the computing device associated with the first audio-based input;
- select a first content item based on the characteristic of the computing device;
- generate a second content item based on the first audio-based input from the computing device;
- combine the second content item with a first portion of the first content item;
- receive, by the network interface via the network, a second audio-based input from the computing device, the second audio-based input generated at the computing device in response to an audio-based query;
- generate a third content item based on the second audio-based input and the first content item;
- and
- combine the third content item with a second portion of the first content item.
6 more elements
A method, comprising:
- receiving, by a data processing system comprising at least one processor and memory, a first audio-based input from a computing device, the first audio-based input generated at the computing device;
- determining, by the data processing system, a characteristic of the computing device associated with the first audio-based input;
- generating, by the data processing system, a first content item based on the first audio-based input from the computing device;
- selecting, by the data processing system, a second content item based on the characteristic of the computing device;
- combining, by the data processing system, the second content item with a first portion of the first content item;
- receiving, by the data processing system, a second audio-based input from the computing device, the second audio-based input generated at the computing device in response to an audio-based query;
- generating, by the data processing system, a third content item based on the second audio-based input and the first content item;
- and
- combining, by the data processing system, the third content item with a second portion of the first content item.
6 more elements
Dependencies are inferred from the claim text.