Customer controlled incentive offer competition

A method on a shopper's device, the method comprising:

• receiving a list of items indicated by a shopper in a present shopping visit;
• sending, during the present shopping visit, a request for an offer to a plurality of offerors, the request comprising the list of items;
• receiving, based on sending the request, a plurality of offers, each offer being conditioned on at least one specified purchase during the present shopping visit;
• receiving, during the present shopping visit, an indication of an acceptance of at least one accepted offer in the plurality of offers;
• and
• sending, based on the indication of the acceptance, a notification of the at least one accepted offer to each of the plurality of offers.

A processor, comprising:

• a data transceiver that when operating:
• receives, from a shopper's device associated with a shopper during a present shopping visit, a request for offers comprising a list of items in which the shopper indicated an interest during the present shopping visit and an indication of an identification of the shopper;
• and
• a request processor that when operating:
• evaluates, based on the indication of the identification, at least one characteristic of the shopper, the at least one characteristic being associated with a definition of an offer to extend to the shopper;
• and
• determines, based on at least one item listed in the list of items and based on the evaluating, at least one offer to extend to the shopper, the at least one offer being conditioned upon a specified purchase to be made during the present shopping visit, the specified purchase being associated with at least one item within the list of items, and
• wherein the data transceiver further, when operating, sends, based on determining at least one offer, the at least one offer to the shopper's device associated with the shopper, the at least one offer is valid during the present shopping visit.