Genealogy and hereditary based analytics and delivery

A computer program product for making individualized recommendations, comprising:

• a computer readable storage medium and program instructions stored on the computer readable storage medium, the program instructions comprising:
• program instructions to receive a plurality of genetic and hereditary data associated with a family origin;
• program instructions to identify a set of characteristics associated with an individual, from the plurality of genetic and hereditary data, in a tree;
• program instructions to, based on the set of characteristics associated with the individual, create an object pattern used to define a scoring model;
• and
• program instructions to provide a recommendation to one or more members of a family, using an electronic device, wherein the recommendation is based on the individual and the object patterns associated with the set of characteristics.

A computer system for making individualized recommendations, comprising:

• one or more computer processors;
• one or more computer readable storage media;
• program instructions stored on the one or more computer readable storage media for execution by at least one of the one or more processors, the program instructions comprising:
• program instructions to receive a plurality of genetic and hereditary data associated with a family origin;
• program instructions to identify a set of characteristics associated with an individual, from the plurality of genetic and hereditary data, in a tree;
• program instructions to, based on the set of characteristics associated with the individual, create an object pattern used to define a scoring model;
• and
• program instructions to provide a recommendation to one or more members of a family, using an electronic device, wherein the recommendation is based on the individual and the object patterns associated with the set of characteristics.