Social Investing Software Platform
OwnerIsa Diane Watsoninventor
Life of this patent
Estimating the term…
Abstract
The system and method of envestment is a way of providing investment opportunities having a completed action in addition to a monetary or service investment. Envestments are pushed to users or groups of users based upon challenges, groups, and friend relationships for which the user or group of users may have a high affinity, where affinity is calculated based upon each individual user's past actions modified by analysis and rules created through the use of social physics. The envested platform utilizes these data analysis techniques to enhance the user's experience and increase retention, engagement and ultimately envestments.
Claims20
A system for personalized envestment, comprising:
- a server in communication with a network capable device associated with a user;
- a software module operative on the network capable device to collect user interaction data and communicate the collected user interaction data to the server;
- a software module operative on the server to receive and aggregate the user interaction data into a digital database;
- a software module for analyzing the aggregated user interaction data to determine envestment challenges;
- and
- a software module operative to present envestment challenges predicted to be of interest to a user or to a group of users, and permitting the selection of one or more envestment challenges for further user action.
A method for personalized envestment, comprising:
- interacting with a network capable device to input user interaction data;
- collecting the input user interaction data and communicating the collected user interaction data to a server;
- receiving and aggregating on the server the user interaction data and storing the user interaction data into a digital database;
- analyzing the aggregated user interaction data to determine envestment challenges;
- and
- presenting envestment challenges predicted to be of interest to a user or to a group of users, and permitting the selection of one or more envestment challenges for further user action.
Dependencies are inferred from the claim text.