Search result ranking method and system

A method, comprising:

• recording user action information on displayed objects in search results obtained using one or more query words, wherein the user action information includes a sequence in which a user browsed or clicked the objects;
• upon receiving a switch-page request or a switch-screen request, determining a commonality level of one or more attribute characteristics in objects subjected to user actions, wherein the determining of the commonality level is based on the user action information on the displayed objects;
• selecting attribute characteristics that comply with predetermined requirements to serve as reference norms for ranking objects that are to be displayed or ranked, wherein the selecting of the attribute characteristics is based on the commonality level;
• calculating, based on the user action information, ranking scores for the displayed objects;
• and
• adjusting, based on the ranking scores, rank of the objects that are to be displayed or to be ranked, and whose attribute characteristics comply with the reference norms.

A search result ranking device, comprising:

• a processor;
• and
• a memory coupled with the processor, wherein the memory is configured to provide the processor with instructions which when executed cause the processor to:
• record user action information on displayed objects in search results obtained using one or more query words, wherein the user action information includes a sequence in which a user browsed or clicked the objects;
• upon receiving a switch-page request or a switch-screen request, determine a commonality level of one or more attribute characteristics in objects subjected to user actions, wherein the determining of the commonality level is based on the user action information on the displayed objects;
• select attribute characteristics that comply with predetermined requirements to serve as reference norms for ranking objects that are to be displayed or ranked, wherein the selecting of the attribute characteristics is based on the commonality level;
• calculate, based on the user action information, ranking scores for the displayed objects;
• and
• adjust, based on the ranking scores, rank of the objects that are to be displayed or to be ranked and whose attribute characteristics comply with the reference norms.

A computer program product for search result ranking, the computer program product being embodied in a tangible non-transitory computer readable storage medium and comprising computer instructions for:

• recording user action information on displayed objects in search results obtained using one or more query words, wherein the user action information includes a sequence in which a user browsed or clicked the objects;
• upon receiving a switch-page request or a switch-screen request, determining a commonality level of one or more attribute characteristics in objects subjected to user actions, wherein the determining of the commonality level is based on the user action information on the displayed objects;
• selecting attribute characteristics that comply with predetermined requirements to serve as reference norms for ranking objects that are to be displayed or ranked, wherein the selecting of the attribute characteristics is based on the commonality level;
• calculating, based on the user action information, ranking scores for the displayed objects;
• and
• adjusting, based on the ranking scores, rank of the objects that are to be displayed or to be ranked and whose attribute characteristics comply with the reference norms.