Apparatus, systems and methods for distribution of addressable content
AssigneeEchoStar Technologies L.L.C.
InventorJohn Grant
Life of this patent
Estimating the term…
Abstract
Systems and methods are operable to distribute targeted assets to a plurality of media devices. An exemplary embodiment generates an asset file defined by an asset file time period, wherein target assets are selected for saving into the asset file when the intended initial presentation time of a target asset falls within the asset file time period of the asset file that is being generated. Then, the asset file is communicated to a plurality of media devices at a time in advance of the intended initial presentation times of a target asset of the asset file.
Claims8
A method of distributing a plurality of target assets to a plurality of media devices, comprising:
- receiving and storing a plurality of first target assets each produced by an asset provider, wherein each of the plurality of first target assets are associated with an intended presentation time period that the corresponding first target asset is to be available to be presented to a user who is viewing a media content event using their media device;
- selecting a plurality of second target assets from the stored plurality of first target assets, wherein the plurality of second target assets have their respective intended presentation time period that begins at a time that is within an asset file time period;
- generating an asset file, wherein the generated asset file includes the plurality of second target assets and is associated with the asset file time period;
- and
- generating an asset zip file using the asset file, wherein the selected plurality of second target assets are included in the asset zip file, and wherein the asset zip file is formatted into a communication format suitable to broadcast to the plurality of media devices;
- wherein the asset zip file is broadcast concurrently to the plurality of media devices.
Dependencies are inferred from the claim text.