Increasing the number of advertising impressions in an interactive environment

A client device configured to increasing a number of advertising impressions during user interaction with an interactive environment containing one or more advertising targets, comprising:

• a processor;
• a memory coupled to the processor;
• one or more instructions embodied in memory for execution by the processor, the instructions being configured to implement a method for increasing the number of advertising impressions, the instructions comprising:
• a) displaying a scene of a portion of a simulated environment within a field of view of a virtual camera from a virtual camera point of view (camera POV) on a video display;
• b) changing the scene displayed during a user's interaction with the simulated environment;
• and
• c) deliberately placing more of a moving advertising target within the field of view to increase a likelihood of generating an advertising impression compared to a likelihood of generating an advertising impression had more of the moving advertising target not been placed in the field of view.

A non-transitory computer-readable medium having embodied therein one or more computer-readable instructions that, when executed, implement a method for increasing a number of advertising impressions during user interaction with an interactive environment containing one or more advertising targets, a computer, the instructions comprising:

• a) displaying a scene of a portion of a simulated environment within a field of view of a virtual camera from a virtual camera point of view (camera POV) on a video display;
• b) changing the scene displayed during a user's interaction with the simulated environment;
• and
• c) deliberately placing more of a moving advertising target within the field of view to increase a likelihood of generating an advertising impression compared to a likelihood of generating an advertising impression had more of the moving advertising target not been placed in the field of view.