US 2014/0237511 A1 · METHOD OF PROVIDING A PERSONALIZED ADVERTISEMENT IN A RECEIVER

Abstract

The present invention relates to a method of providing a personalized advertisement performed in a receiver which receives and provides a broadcast signal, the method including the steps of: (a) previously preparing so as to be able to provide at least a portion of the personalized advertisement without a time delay in the receiver; (b) receiving a synchronization signal; and (c) providing the individualized advertisement based on the synchronization signal. According to the present invention, the personalized advertisement can be provided without a time delay based on the synchronization signal in the receiver which receives and provides a broadcast signal.

Claims17

Dependent claims

A method for providing a personalized advertisement by a receiver configured to receive and provide a broadcasting signal, the method comprising:

(a) preparing at least a portion of the personalized advertisement in advance to be provided without delay by the receiver;
(b) receiving a synchronization signal;
and
(c) providing the personalized advertisement according to the synchronization signal.

1 more element

Dependencies are inferred from the claim text.

Facts

Application

14/347,109Filed 24 Sep 2012

Priority

KR 10-2011-009667126 Sep 2011

Published

21 Aug 2014

Term ends

Not estimatedThe source records don’t support an estimate.

Classification7 codes

H04N 21/4331
Content storage operation, e.g. storage operation in response to a pause request, caching operations: caching operations, e.g. of an advertisement…
G06Q 30/0251
Advertisements: targeted advertisements
H04N 21/458
Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data…
H04N 21/6547
Transmission by server directed to the client: comprising parameters, e.g. for client setup

Method of providing a personalized advertisement in a receiver

Life of this patent

Method of providing a personalized advertisement in a receiver

Life of this patent

Abstract

Claims17