Method and Apparatus for Generating Webpage Content

A method for generating page content, the method comprising:

• at a product information server system,
• storing in a product information database a plurality of parameter values of various product information contents and corresponding product information details of the various product information contents,
• placing a current product information content on a webpage,
• receiving from a web server a parameter value of the current product information content visited on the webpage,
• searching the product information database to find a product information detail corresponding to the current product information content, and
• returning the found product information detail to the web server;
• and
• at the web server, automatically organizing a content of a landing page using the received product information detail.

A computer-based apparatus for generating page content, the apparatus comprising:

• a computer having a processor, computer-readable memory and storage medium, and I/O devices, the computer being programmed to have functional modules including:
• a database module configured for storing in a product information database a plurality of parameter values of various product information contents and corresponding product information details of the various product information contents, and for placing a current product information content on a webpage;
• a parameter value determination module configured for receiving from a web server a parameter value of the current product information content visited on the webpage;
• and
• a search module configured for finding a product information detail corresponding to the current product information content and returning the found product information detail to the web server, to allow the web server to automatically organize a content of a landing page using the received product information detail.