Apparatus and method for profiling users
AssigneePlace Iq. Inc.
InventorsStephen Milton, Duncan McCall
Life of this patent
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Abstract
Provided is a process of profiling a user of a mobile computing device, the process including: obtaining a location history of a user, the location history being based on signals from a mobile computing device of the user; obtaining a location-attribute score of a location identified in, or inferred from, the location history; determining, with a computer, a user-attribute score based on the location-attribute score; and storing the user-attribute score in a user-profile datastore.
Claims22
A method of profiling a user of a mobile computing device, the method comprising:
- obtaining a location history of a user, the location history being based on signals from a mobile computing device of the user;
- obtaining a location-attribute score of a location identified in, or inferred from, the location history;
- determining, with a computer, a user-attribute score based on the location-attribute score;
- and
- storing the user-attribute score in a user-profile datastore.
A tangible, machine-readable, non-transitory medium storing instructions that when executed by a data processing apparatus, cause the data processing apparatus to perform operations comprising:
- obtaining a location history of a user, the location history being based on signals from a mobile computing device of the user;
- obtaining a location-attribute score of a location identified in, or inferred from, the location history;
- determining a user-attribute score based on the location-attribute score;
- and
- storing the user-attribute score in a user-profile datastore.
A system, comprising:
- one or more processors;
- and
- memory storing instructions that when executed by the processors cause the processors to perform operations comprising:
- obtaining a location history of a user, the location history being based on signals from a mobile computing device of the user;
- obtaining a location-attribute score of a location identified in, or inferred from, the location history;
- determining a user-attribute score based on the location-attribute score;
- and
- storing the user-attribute score in a user-profile datastore.
Dependencies are inferred from the claim text.