Method and system for providing live television and video-on-demand content to subscribers

A method of providing live television or video-on-demand content available for distribution to a plurality of content viewers' devices, the content viewers' devices having a plurality of disparate content viewing applications thereon, in a system comprising:

• a content provider computer operated by a content provider;
• and
• a content server accessible by the content provider computer over a data communications network and accessible by the content viewers' devices over one of the data communication network and a mobile telecommunications network, the content server having accessible memory, the method comprising the steps of:
• storing content on the content provider computer;
• the content provider computer accessing a web page hosted by the content server, the web page having a plurality of content encoders embedded therein;
• the content provider computer selecting the content for distribution and thereafter encoding the content into a plurality of streaming formats using
• the plurality of content encoders and uploading the content in the plurality of streaming formats to the content server;
• storing the content in the plurality of streaming formats on the content server's accessible memory;
• and
• updating at least one of a web page and a WAP page accessible by the content viewers' devices with a link to access the uploaded content.