Embedded externally hosted content in search result page
AssigneeMicrosoft Corporation
InventorsFranco Salvetti, Justin John Trobec, Gianluca Donato
Life of this patent
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AssigneeMicrosoft Corporation
InventorsFranco Salvetti, Justin John Trobec, Gianluca Donato
Estimating the term…
Architecture that enables user interaction in a search engine results page (SERP) with externally hosted content. A control hosted by an external data source is seamlessly embedded within the SERP, and then functions transparently as if the control were an internally hosted control. The architecture includes the capability to trigger the addition of the control to the SERP, embed the control within the SERP, and enable the control to interact with the SERP. To seamlessly embed the external control, a key is created that uniquely identifies the external control. The key is encoded and injected into the web document index. At query time, the key is detected and causes a link to be rendered within the SERP. When the querying user selects on the link, other elements in the SERP are moved aside to make room for the external control.
A system, comprising:
A method, performed by a computer system executing machine-readable instructions, the method comprising acts of:
A method performed by a computer system executing machine-readable instructions, the method comprising:
Dependencies are inferred from the claim text.