Managing structured data fields within a social media channel

A computer program product stored on a non-transitory computer-readable medium that when executed by a processor, performs a method for managing structured data fields within a social media channel, the computer-implemented method comprising:

• detecting modifications to a structured data field inside the social media channel from content passed from a document creation application that runs on a platform of a structured database management system and is supported by a business management application which supports rules for the content, wherein the structured data field is modified by a user;
• sharing the modifications to the structured data field with a collaboration group within the social media channel integrated within the document creation application, wherein the modifications to the structured data field are represented as structured data;
• enabling the collaboration group in the social media channel to modify the structured data;
• updating the structured data field of the document creation application with the structured data that is modified by the collaboration group;
• and
• controlling the document creation application if the structured data field that is updated violates a rule in the business management application.

A system for managing structured data fields within a social media channel, the system comprising:

• a non-transitory machine readable medium;
• and
• instructions carried by the machine-readable medium and operable to cause a programmable processor to perform:
• detecting modifications to a structured data field inside the social media channel from content passed from a document creation application that runs on a platform of a structured database management system and is supported by a business management application which supports rules for the content, wherein the structured data field is modified by a user;
• sharing the modifications to the structured data field with a collaboration group within the social media channel integrated within the document creation application, wherein the modifications to the structured data field are represented as structured data;
• enabling the collaboration group in the social media channel to modify the structured data;
• updating the structured data field of the document creation application with the structured data that is modified by the collaboration group;
• and
• controlling the document creation application if the structured data field that is updated violates a rule in the business management application.