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US 2014/0155108 A1Published application
Brand Mapping
AssigneeN99 LLC
InventorSteven K. Gold
Life of this patent
Estimating the term…
Abstract
A user uses a portable electronic device to select an image representative of a brand. In response to the user's selection of the image representative of the brand, the device automatically presents the user with an image of a map that indicates a current location of the device and shows one or more images representative of brand purchase sites where the selected brand may be accessed by the user.
Claims46
A method comprising:
- (a) displaying, using a wireless communication device, a first image associated with a first brand;
- (b) receiving, from a user of the device, an indication of a selection of the first image;
- (c) identifying a first location of the device independently of any location-specifying user input to the device;
- (d) wirelessly communicating, using the device, first data, the first data comprising information relating to the first location of the device;
- (e) wirelessly receiving, using the device, second data;
- (f) displaying, using the device, a first map image that is based at least in part on the second data, wherein the first map image describes a first area overlapping with a location in proximity to the location of the device;
- wherein the first map image comprises a first indication of a location of a first brand access site at which a first branded entity having a second brand is accessible;
- wherein the first indication of the location of the first brand access site comprises a second image associated with the second brand;
- and
- wherein the first indication is located at a first position on the first map image corresponding to the location of the first brand access site.
7 more elements
A non-transitory computer-readable medium comprising computer program instructions, wherein the computer program instructions are executable by at least one computer processor to perform a method, the method comprising:
- (a) displaying, using a wireless communication device, a first image associated with a first brand;
- (b) receiving, from a user of the device, an indication of a selection of the first image;
- (c) identifying a first location of the device independently of any location-specifying user input to the device;
- (d) wirelessly communicating, using the device, first data, the first data comprising information relating to the first location of the device;
- (e) wirelessly receiving, using the device, second data;
- (f) displaying, using the device, a first map image that is based at least in part on the second data, wherein the first map image describes a first area overlapping with a location in proximity to the location of the device;
- wherein the first map image comprises a first indication of a location of a first brand access site at which a first branded entity having a second brand is accessible;
- wherein the first indication of the location of the first brand access site comprises a second image associated with the second brand;
- and
- wherein the first indication is located at a first position on the first map image corresponding to the location of the first brand access site.
7 more elements
Dependencies are inferred from the claim text.