System and method for a user to dynamically update a mobile application from a generic or first application within a class of applications to create a specific or second application with said class of applications

A method of dynamically reconfiguring a first specific class of mobile application within a generic class of mobile applications within a mobile device to a second specific class of mobile application within the same generic class of mobile applications, and wherein said first specific class of mobile application is dynamically reconfigurable which comprises:

• triggering communication between a server and the mobile device, said communication directing the server to reconfigure at least one of content, presentation and function of the first mobile application by one or both of:
• a) disabling at least one aspect of content, presentation and function of the first mobile application;
• b) downloading form the server to the mobile application at least one aspect of content, presentation and function of the second mobile application;
• and
• c) enabling at least one aspect of content, presentation and function of the second mobile application.

A machine implemented method for dynamically reconfiguring a first specific class of mobile application within a generic class of mobile applications within a mobile device to a second specific class of mobile application within the same generic class of mobile applications, and wherein said first specific class of mobile application is dynamically reconfigurable (replacing a first mobile application with a second mobile application), the method comprising:

• in response to receiving a notification from the wireless mobile device in communication with a server, said server verifying the request and identity of mobile device;
• establishing a network session between the server and the mobile device;
• said server performing operations for reconfiguration commands received over the network session, said reconfiguration commands selected from the group consisting of:
• enabling functionality of second mobile application;
• disabling functionality of the at least a part of the first mobile application;
• adding/changing a presentation theme;
• adding/changing content associated with a function embedded in the first mobile application.

A networked apparatus comprising:

• a memory;
• a processor;
• a communicator;
• a display;
• and an application creation module adapted and configured to generate a first dynamically reconfigurable mobile application for delivery to one or more mobile devices wherein each of the one or more mobile devices has a device platform, said application creation module further adapted to reconfigure at least one of content, presentation and function of the first mobile application, therein creating a specific/second use of the first mobile application.