Distributed system and methods for modeling population-centric activities

A computer-implemented method, comprising:

• receiving a group identifier and information about a user from a client device, wherein the group identifier identifies a group of similar users;
• generating a group-activity model for the identified group based on a plurality of user-activity models from users in the identified group;
• and
• communicating the group-activity model to one or more client devices that correspond to users of the identified group.

An apparatus, comprising:

• an information-gathering module to determine information about a local user;
• a group-identifying module to determine a group identifier for the local user, wherein the group identifier identifies a group of users to which the local user belongs;
• a communication module to:
• communicate the determined information about the local user and the group identifier to a group-modeling server;
• and
• receive a group-activity model;
• and
• an activity-modeling module to generate a user-activity model for the local user based on the group-activity model and the determined information about the local user.

A non-transitory computer-readable storage medium storing instructions that when executed by a computer cause the computer to perform a method, the method comprising:

• receiving a group identifier and information about a user from a client device, wherein the group identifier identifies a group of similar users;
• generating a group-activity model for the identified group based on a plurality of user-activity models from users in the identified group;
• and
• communicating the group-activity model to one or more client devices that correspond to users of the identified group.