Systems and methods to deliver context sensitive dynamic mobile advertisements

A system comprising:

• a server including one or more processors, the one or more processors to, execute modules, and transmit, over a network connection to a mobile device, an publication and subsequent updates to at least a dynamic content portion of the publication, the modules including:
• a content module configured to receive, from a mobile device over the network connection, first context data;
• an ad generation module configured to generate, based at least in part on the first context data, the publication including a dynamic content portion to display dynamic data related to the first context data, and updates to the dynamic content portion of the publication.