Reception apparatus, reception method, transmission apparatus, transmission method, program, and broadcasting system

A reception method for a reception apparatus for receiving transmitted AV (Audio/Video) content, comprising:

• extracting trigger information associated with control of an application program transmitted with said AV content to be executed in cooperation with said AV content;
• and
• controlling processing associated with said application program in accordance with a command indicated by said extracted trigger information,
• wherein said application program in an active status started up in accordance with said command indicated by said extracted trigger information executes at least one of processing of generating view status information indicative of a user view status and processing of uploading said view status information to a predetermined server.

A computer program for controlling a reception apparatus for receiving transmitted AV (Audio/Video) content, said computer program making a computer of said reception apparatus execute processing comprising:

• extracting trigger information associated with control of an application program transmitted with said AV content to be executed in cooperation with said AV content;
• and
• controlling processing associated with said application program in accordance with a command indicated by said extracted trigger information,
• wherein said application program in an active status started up in accordance with said command indicated by said extracted trigger information executes at least one of processing of generating view status information indicative of a user view status and processing of uploading said view status information to a predetermined server.

A broadcasting system comprising:

• a transmission apparatus for transmitting AV (Audio/Video) content;
• and
• a reception apparatus for receiving said transmitted AV content;
• wherein said transmission apparatus has a transmission section configured to transmit trigger information associated with control of an application program to be executed on a reception apparatus along with said AV content in cooperation therewith,
• said reception apparatus has an extraction section configured to extract trigger information associated with control of an application program transmitted with said AV content to be executed in cooperation with said AV content and a control section configured to control processing associated with said application program in accordance with a command indicated by said extracted trigger information, and
• said application program in an active status started up in accordance with a command indicated by said trigger information on said reception apparatus executes at least one of processing of generating view status information indicative of a view status of user of said reception apparatus and processing of uploading said view status information to a predetermined server.