Composition of customized presentations associated with a social media application

A tangible computer-readable storage medium storing code representing instructions that when executed are configured to cause a processor to perform a process, the code comprising code to:

• receive a request, triggered via a consumer account, to access using a social media application a plurality of sharer content associated with a sharer account using the social media application;
• retrieve, in response to the request, a plurality of consumer values representing a plurality of interactions with the social media application, the plurality of interactions being associated with the consumer account during a time period occurring before the request is received;
• define a first portion of a presentation based on the plurality of consumer values and a first portion of sharer content from the plurality of sharer content;
• detect an interaction, occurring via the consumer account, with the first portion of the presentation;
• and
• define a second portion of the presentation based on a combination of the plurality of consumer values, a second portion of sharer content from the plurality of sharer content, and the interaction with the first portion of the presentation.

A system, comprising:

• a social media application configured to receive a request, triggered via a consumer account, to access using a social media application a plurality of sharer content associated with a sharer account using the social media application;
• a presentation value module configured to retrieve in response to the request, a plurality of consumer values representing a plurality of interactions with the social media application, a presentation composition module configured to define a first portion of a presentation using a subset of sharer content from the plurality of sharer content based on a portion of the plurality of consumer values defined during a time period occurring before the request is received;
• and
• the presentation composition module further configured to define a second portion of a presentation based on a portion of the plurality of consumer values defined after the first portion of the presentation is defined.