Online marketing payment monitoring method and system

A method of collecting and correlating information about user interactions with a plurality of websites, the method comprising:

• (a) distributing a plurality of first tracking pixels to a plurality of marketer websites;
• (b) capturing a first set of information concerning actions of a plurality of users via the plurality of first tracking pixels;
• (c) firing a tracking pixel on a vendor webpage;
• (d) capturing a second set of information concerning a transaction by a user on the vendor webpage;
• and
• (e) correlating the first set of information to the second set of information to determine a subset of the actions of the plurality of users related to the transaction.

A method of collecting and correlating information about user interactions with a plurality of websites, the method comprising:

• (a) creating a plurality of tracking records concerning actions of a plurality of users in respect to a plurality of marketing webpages;
• (b) loading a tracking pixel and a vendor webpage;
• (c) capturing a second set of information concerning a transaction by a first user on the vendor webpage using the tracking pixel;
• and
• (d) correlating at least a portion of the plurality of tracking records to the second set of information to determine a subset of the actions of the plurality of users related to the transaction.

A method of collecting and correlating information about user interactions with a plurality of websites, the method comprising:

• (a) adding a first cookie from a first website, the first cookie recording information concerning interactions of a user with the first website;
• (b) adding a second cookie from a second website, the second cookie recording information concerning interactions of the user with the second website;
• (c) initiating a tracking pixel on a third website;
• (d) capturing information from the first and second cookies;
• and
• (e) determining a first contribution of the first website and a second contribution of the second website to interest in the third website.

A method of determining the origins of sales leads, the method comprising:

• (a) creating, with a tracking pixel when a website is accessed, a first user view, wherein the first user view is a record of a first user visiting a website to view an item, wherein the first user view contains information concerning a first originator of the first user view;
• (b) creating, with the tracking pixel when the website is accessed, a second user view, wherein the second user view is a record of a second user visiting a website to view the item;
• (c) determining a likelihood that the second user and the first user are the same user;
• and
• (d) awarding attribution to the first originator for the second user view, based at least in part on said likelihood.

A system for collecting and correlating information about user interactions with a plurality of websites, the system comprising:

• (a) a tracking pixel, placed on a vendor website, for tracking actions of a user in respect to a transaction;
• (b) a server for receiving information from the tracking pixel;
• and
• (c) a vendor webpage, for hosting the tracking pixel, wherein when the vendor webpage loads, the tracking pixel is loaded, the tracking pixel captures and communicates a second set of information concerning the user, and the server is configured to receive the second set of information, compare the second set of information to a first set of information, and award attribution based on the comparison.