Method, system and computer program for creating and editing a website

A system for creating and editing a website comprising:

• (a) an extensible website manager application that allows non-technical users to create and edit websites using website components, wherein the website components comprise themes, layouts and blocks, and wherein the extensible website manager application is installed on a computer storage medium;
• (b) a developer registry of themes, layouts and blocks created by developers and managed by the extensible website manager application;
• and
• (c) a web service that acts as an interface between the extensible website manager application and a client application, wherein the client application provides a graphical user interface for the web service;
• wherein the non-technical user adds content to a webpage by dragging and dropping content onto the webpage;
• wherein the non-technical user edits content on a webpage using a toolset that is physically located on the webpage itself;
• and
• wherein the webpage is displayed to the non-technical user in real time during creation and/or editing of the webpage exactly as it will be displayed to end users after it is published.

A computer program for creating and editing a website comprising:

• (a) an extensible website manager application that allows nontechnical users to create and edit websites using website components, wherein the website components comprise themes, layouts and blocks, and wherein the extensible website manager application is installed on a computer storage medium;
• (b) a developer registry of themes, layouts and blocks created by developers and managed by the extensible website manager application;
• and
• (c) a web service that acts as an interface between the extensible website manager application and a client application, wherein the client application provides a graphical user interface for the web service;
• wherein the non-technical user adds content to a webpage by dragging and dropping content onto the webpage;
• wherein the non-technical user edits content on a webpage using a toolset that is physically located on the webpage itself;
• and
• wherein the webpage is displayed to the non-technical user in real time during creation and/or editing of the webpage exactly as it will be displayed to end users after it is published.