Color printer technology
AssigneeCatalina Marketing Corporation
InventorsJeffrey Mount, Steve Greenfield, Mike Kavis
Life of this patent
Estimating the term…
Abstract
The invention provides a method of printing at a POS of register receipts and marketing information in which the required network bandwidth and quantity of ink are both reduced. SVG files are used to specify communications, associated modified image objects are stored locally to the POS, and associated modified image objects are modified version of original objects in which color values are replaced with other color values that result in the same print image, but with printing of less ink.
Claims11
1-8. (canceled)
A method of using a network CS comprising:
- providing a central CS remote from a first RS;
- providing a plurality of local CSs including a first local CS;
- logging in said first local CS transactions occurring at POS in said first RS;
- storing in said central CS a first set of image objects associated with marketing SVG files previously transmitted from said central CS to said first local CS;
- associating in said central CS with a set of first local CS CIDs a set of marketing SVG files, thereby forming a first CID/SVG targeting set for said first local CS;
- determining in said central CS from image objects associated with marketing SVG files in said first CID/SVG targeting set and said first set of image objects, a second set of image objects not previously transmitted to said first local CS;
- and
- transmitting from said central CS said second set of image objects to said first local CS.
10-21. (canceled)
A network CS comprising:
- a central CS remote from a first RS;
- a plurality of local CSs including a first local CS;
- said first local CS logging transactions occurring at POS in said first RS;
- said central CS storing a first set of image objects associated with marketing SVG files previously transmitted from said central CS to said first local CS;
- said central CS designed to associate with a set of first local CS CIDs a set of marketing SVG files, thereby forming a first CID/SVG targeting set for said first local CS;
- said central CS designed to determine from image objects associated with marketing SVG files in said first CID/SVG targeting set and said first set of image objects, a second set of image objects not previously transmitted to said first local CS;
- and
- said central CS configured to transmit said second set of image objects to said first local CS.
Dependencies are inferred from the claim text.