Method and apparatus for presenting customer specific video and marketing materials

Abstract

A computer-implemented method can automatically select a plurality of advertising and/or marketing materials associated with goods and/or services offered for sale via a networked communication system. A networked communication system can be adapted to receive and organize a variety of customer specific, business specific, and general demographic information and can provide a marketing score for each customer known to be present at a commercial establishment. The system can further be adapted to provide a comparison of marketing scores for a plurality of customers and create a video playlist for display in a customer waiting room. The system can include a selectable and adjustable set of marketing parameters that may be adjusted based on one or more relevant considerations. The system can be adapted to determine, based on the marketing scores, advertising and marketing content for display at a commercial establishment.

Dependencies are inferred from the claim text.