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US 2010/0077428 A1Published application
Method and apparatus for providing supplemental content with video media
AssigneeInternational Business Machines Corporation
InventorsNICOLE M. ARNOLD, LYDIA M. DO, ZAMIR G. GONZALEZ, JANE H. JENKINS, HEIDI L. LAGARES-VAZQUEZ
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Abstract
The present invention discloses a method and apparatus which processes video media with associated meta data, and filters the meta data according to viewer interests. Meta data which relates to viewer interests is presented to the viewer.
Claims20
A method for providing supplemental information content in a television transmission, comprising:
- transmitting a television signal including depictions of items of potential viewer interest, the depictions occurring at event times;
- providing, in correspondence with the television signal, a plurality of meta tags, each of the meta tags relating to one of the items depicted in the television signal and containing information about the depicted item;
- filtering the meta tags according to a viewer interest profile to produce a viewer interest result, the viewer interest profile indicating subject matter of interest to a viewer, the filtering performed by a video information processing device which receives the television signal and plurality of meta tags and stores the viewer interest profile;
- and
- presenting the viewer interest result upon a request from the viewer concerning an item depicted in the television signal, performed by the video information processing device.
2 more elements
A method for providing advertising content in a video program, comprising;
- receiving a video signal at a video information processing device, the video signal containing depictions of items of potential viewer interest;
- receiving at the video information processing device, in correspondence with the video signal, meta tags corresponding to the items;
- comparing the meta tags to a viewer interest profile to determine which of the meta tags contain data of interest to a viewer;
- and
- presenting the data of interest to the viewer, performed by the video information processing device.
2 more elements
An apparatus for providing supplemental information content in video media, comprising:
- a processor;
- a memory having a viewer interest profile stored therein and instruction code which, when executed by the processor configures the processor to:
- receive a video signal containing depictions of items of potential viewer interest;
- receive, in correspondence with the video signal, meta tags corresponding to the items;
- compare the meta tags to a viewer interest profile to determine which of the meta tags contain data of interest to a viewer;
- and
- present the data of interest to the viewer upon a request from the viewer.
4 more elements
Dependencies are inferred from the claim text.