Pre-distribution image scaling for screen size

A compressed video delivery data processing system comprising:

• a video compressor;
• a video application programming interface (API) providing access to the video compressor;
• and,
• a video thread of execution comprising program code enabled to determine a display size for a target computing platform, pre-scale video imagery to comport with the display size of the target computing platform, command the compression of the pre-scaled video imagery by the video compressor through the video API, and to transmit the compressed, pre-scaled video imagery to the target computing platform over a computer communications network.

A computer program product comprising a computer usable medium embodying computer usable program code for compressed video delivery, the computer program product comprising:

• computer usable program code for determining a display size for a target computing platform;
• computer usable program code for pre-scaling video imagery to comport with the display size of the target computing platform;
• computer usable program code for compressing the pre-scaled video imagery;
• and,
• computer usable program code for transmitting the compressed, pre-scaled video imagery to the target computing platform over a computer communications network.