Mechanism for automatic matching of host to guest content via categorization

A method comprising:

• maintaining a semantic network dictionary hierarchy that includes nodes indicative of semantic relationships between content in a first data store that includes guest content for supplementing host content stored on a host computer system, wherein the semantic network dictionary hierarchy includes information indicative of semantic distances between the nodes;
• receiving a query request directed to the host computer system, wherein the query request comprises one or more terms;
• using the one or more terms in the query request to augment the semantic network dictionary hierarchy by automatically recomputing the semantic distances between the nodes;
• querying the augmented semantic network dictionary hierarchy using the one or more terms in the query request;
• and
• selecting guest content responsive to said querying, wherein the selected guest content is usable to supplement the host content provided by the host computer system.

A system comprising:

• a processor configured to execute instructions;
• and
• a memory coupled to the processor, wherein the memory stores program instructions executable by the processor to:
• receive a query request;
• augment a semantic network dictionary hierarchy using the query request, wherein the semantic network dictionary hierarchy includes nodes indicative of semantic relationships between content in a first data store that includes guest content for supplementing host content, wherein the semantic network dictionary hierarchy includes information indicative of semantic distances between the nodes, wherein augmenting the semantic network dictionary hierarchy comprises recomputing the semantic distances between the nodes;
• and
• use the augmented semantic network dictionary hierarchy to select guest content responsive to the query request.

A computer usable storage medium comprising program instructions, wherein the program instructions are executable to implement:

• receiving a content request comprising one or more terms;
• using the one or more terms in the content request to augment a semantic network dictionary hierarchy, wherein the semantic network dictionary hierarchy includes nodes indicative of semantic relationships between elements of guest content in a first data store, wherein the semantic network dictionary hierarchy includes information indicative of semantic distances between the nodes, wherein augmenting the semantic network dictionary hierarchy comprises recomputing the semantic distances between the nodes;
• and
• selecting guest content responsive to the content request using the augmented semantic network dictionary hierarchy, wherein the selected guest content supplements host content provided by a host computer system.

A method comprising:

• sending a content request to a host computer system, wherein a semantic network dictionary hierarchy is augmented using the content request, wherein the semantic network dictionary hierarchy includes nodes indicative of semantic relationships between content in a first data store that includes guest content, wherein the semantic network dictionary hierarchy includes information indicative of semantic distances between the nodes, wherein augmenting the semantic network dictionary hierarchy comprises recomputing the semantic distances between the nodes, wherein the augmented semantic network dictionary hierarchy is used to select guest content responsive to the content request;
• receiving the selected guest content;
• and
• providing a web page for display, wherein the web page comprises the selected guest content.

A system comprising:

• a processor configured to execute instructions;
• and
• a memory coupled to the processor, wherein the memory stores program instructions executable by the processor to:
• generate a request for guest content, wherein a semantic network dictionary hierarchy is augmented using the request for guest content, wherein the semantic network dictionary hierarchy includes nodes indicative of semantic relationships between content in a first data store that includes the guest content, wherein the semantic network dictionary hierarchy includes information indicative of semantic distances between the nodes, wherein augmenting the semantic network dictionary hierarchy comprises recomputing the semantic distances between the nodes, wherein the augmented semantic network dictionary hierarchy is used to select guest content responsive to the request for guest content;
• generate a web page comprising host content and the selected guest content;
• and
• send the web page to a client computer system.