System and method for manipulating internet-based advertisements
OwnerJoseph Craig Engle, Jay William Lesandrini +2inventors
InventorsJoseph Craig Engle, Jay William Lesandrini, Jane White, Sek Chai
Life of this patent
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OwnerJoseph Craig Engle, Jay William Lesandrini +2inventors
InventorsJoseph Craig Engle, Jay William Lesandrini, Jane White, Sek Chai
Estimating the term…
A system and method for manipulating Internet-based ads, wherein the ads are manipulated using a browser that detects such ads. The detected ads can be displayed, deleted, replaced with other ads, or saved to a memory device by the browser. The browser can either be pre-programmed with instructions as to how to manipulate detected ads, or the browser can contact a web site maintained by the manufacturer of the browser each time it detects an ad so as to determine how to manipulate the ad. The manufacturer can earn revenue by only allowing the browser to display ads for which the manufacturer has been compensated by an advertiser. The present invention also includes an interface feature for selectively or automatically capturing detected ads, wherein such ads are not displayed on the browser but are instead stored in a memory device according to user-defined criteria for viewing at a subsequent time.
A system for manipulating Internet-based ads, comprising:
A method for manipulating Internet-based ads, comprising the steps of:
Dependencies are inferred from the claim text.