Recommendation information providing method, recommendation information transmission system, recommendation information transmission apparatus and computer memory product

A recommendation information providing method for providing, in the case of the selling of goods via a communication network, recommendation information concerning the goods with respect to sales to a customer, comprising the steps of

• receiving goods information including information concerning a plurality of goods and relationships among respective goods;
• collecting behavior information concerning the behaviors of the customer including information concerning an inquiry about the goods and a purchase of goods via the communication network;
• calculating a degree of recommendation for each of the goods based on the received goods information and the collected behavior information;
• selecting the goods with respect to the sales from among a plurality of goods based on the calculated degree of recommendation;
• and
• providing recommendation information concerning the selected goods to the customer via the communication network.

A recommendation information transmission system comprising:

• a terminal apparatus;
• a recommendation information transmission apparatus which is connected to the terminal apparatus and which transmits recommendation information concerning a particular recommended object selected from among a plurality of recommended object to the terminal apparatus;
• the terminal apparatus including:
• a processor capable of performing the following operation;
• accessing the recommendation information transmission apparatus and
• the recommendation information transmission apparatus including:
• a processor capable of performing the following operations;
• receiving recommended object information concerning the plurality of recommended objects and relationships among respective recommended objects;
• storing access information concerning an access, in the case that there is the access by means of the terminal apparatus;
• calculating a degree of recommendation for each recommended object based on the received recommended object information and the stored access information;
• selecting a recommended object that matches the recommendation information from among the plurality of recommended objects based on the calculated degree of recommendation;
• and
• transmitting the recommendation information concerning the selected recommended object to the terminal apparatus.

A recommendation information transmission apparatus which is connected to a terminal apparatus and which transmits recommendation information concerning a particular recommended object selected from among a plurality of recommended objects to the terminal apparatus comprising:

• a processor capable of performing the following operations;
• receiving recommended object information concerning the plurality of recommended objects and relationships among respective recommended objects;
• storing access information concerning an access in the case that there is the access by means of the terminal apparatus;
• calculating a degree of recommendation for each recommended object based on the received recommended object information and the stored access information;
• selecting a recommended object that matches the recommendation information from among the plurality of recommended objects based on the calculated degree of recommendation;
• and
• transmitting the recommendation information concerning the selected recommended object to the terminal apparatus.

A recommendation information transmission system comprising:

• a terminal apparatus;
• a recommendation information transmission apparatus which is connected to the terminal apparatus and which transmits recommendation information concerning a particular recommended object selected from among a plurality of recommended objects to the terminal apparatus;
• the terminal apparatus including:
• means for accessing the recommendation information transmission apparatus and
• the recommendation information transmission apparatus including:
• means for receiving recommended object information concerning the plurality of recommended objects and relationships among respective recommended objects;
• means for storing access information concerning an access in the case that there is the access by means of the terminal apparatus;
• means for calculating a degree of recommendation for each recommended object based on the received recommended object information and the stored access information;
• means for selecting a recommended object that matches the recommendation information from among the plurality of recommended objects based on the calculated degree of recommendation;
• and
• means for transmitting the recommendation information concerning the selected recommended object to the terminal apparatus.

A recommendation information transmission apparatus which is connected to a terminal apparatus and which transmits recommendation information concerning a particular recommended object selected from among a plurality of recommended objects to the terminal apparatus comprising:

• means for receiving recommended object information concerning the plurality of recommended objects and relationships among respective recommended objects;
• means for storing access information concerning an access in the case that there is the access by means of the terminal apparatus;
• means for calculating a degree of recommendation for each recommended object based on the received recommended object information and the stored access information;
• means for selecting a recommended object that matches the recommendation information from among the plurality of recommended objects based on the calculated degree of recommendation;
• and
• means for transmitting the recommendation information concerning the selected recommended object to the terminal apparatus.

A computer memory product which records a computer program for causing a computer connected to a terminal apparatus to transmit recommendation information concerning a particular recommended object selected from among a plurality of recommended objects to the terminal apparatus, the computer program comprising the steps of:

• receiving recommended object information concerning the plurality of recommended objects and relationships among respective recommended objects;
• storing access information concerning an access in the case that there is the access by means of the terminal apparatus;
• calculating a degree of recommendation for each recommended object based on the received recommended object information and the stored access information;
• selecting a recommended object that matches the recommendation information from among the plurality of recommended objects based on the calculated degree of recommendation;
• and
• transmitting recommendation information concerning the selected recommended object to the terminal apparatus.