Cross-platform content management

One or more computer-readable storage media having instructions stored thereon that when executed by a computing device, direct the computing device to at least:

• receive a generate command to generate a content library, the generate command indicating a design application file having text elements and visual elements;
• identify a set of primitives from the design application file, the primitives comprising text elements;
• generate a content library from the set of primitives identified from the design application file;
• apply namespacing to the primitives comprising the text elements including to a specific text element having a plurality of instances, wherein the content library uses the namespacing to maintain a many-to-many connection between the primitives comprising the text elements of the design application;
• receive an update to the design application file that includes a change to a particular instance of the specific text element;
• check a namespace connection of the particular instance of the specific text element;
• and
• update remaining instances of the plurality of instances of the specific text element.

A computing device, comprising:

• a processor;
• a storage medium;
• and
• instructions for cross-platform content management stored on the storage medium that when executed by the processor, direct the computing device to:
• receive a generate command to generate a content library, the generate command indicating a design application file having text elements and visual elements;
• identify a set of primitives from the design application file, the primitives comprising text elements;
• generate a content library from the set of primitives identified from the design application file;
• apply namespacing to the primitives comprising the text elements including to a specific text element having a plurality of instances, wherein the content library uses the namespacing to maintain a many-to-many connection between the primitives comprising the text elements of the design application;
• receive an update to the design application file that includes a change to a particular instance of the specific text element;
• check a namespace connection of the particular instance of the specific text element and
• update remaining instances of the plurality of instances of the specific text element.