Methods, systems, and media for timing presentation of content

A system for timing presentation of content, the system comprising:

• a communication interface;
• and
• a hardware processor that is configured to:
• identify selectable content for a video sharing service that is to be presented to a user using a user device;
• determine a time window during which a feature associated with the selectable content is available to the user;
• stream, using the communication interface and through a communication network that connects the system to the user device, a first content item to the user device;
• determine a probability that the user will select the selectable content if the selectable content is presented at a first time point within the time window and during the streaming of the first content item using a trained model that generates, based on training samples for a same type of time window as the time window, an output of the probability that the user will select the selectable content if the selectable content is presented at the first time point within the time window and during the streaming of the first content item;
• determine whether to transmit, via the communication interface and through the communication network, the selectable content at the first time point based on at least on the probability determined using the trained model;
• and
• in response to determining that the selectable content is not to be presented at the first time point based on at least the probability determined using the trained model, transmit via the communication interface and through the communication network, the selectable content to the user device for presentation on the user device at a second time point in connection with streaming, using the communication interface and through the communication network, a second content item to the user device, wherein the second time point is within the time window and after the first time point and during the streaming of the second content item.

A non-transitory computer-readable medium containing computer executable instructions that, when executed by a processor, cause the processor to:

• identify selectable content for a video sharing service that is to be presented to a user using a user device;
• determine a time window during which a feature associated with the selectable content is available to the user;
• stream, using a communication interface and through a communication network that connects the processor to the user device, a content to the user device;
• determine a probability that the user will select the selectable content if the selectable content is presented at a first time point within the time window and during the streaming of the first content item using a trained model that generates, based on training samples for a same type of time window as the time window, an output of the probability that the user will select the selectable content if the selectable content is presented at the first time point within the time window and during the streaming of the first content item;
• determine whether to transmit, via the communication interface and through the communication network, the selectable content at the first time point based on at least on the probability determined using the trained model;
• and
• in response to determining that the selectable content is not to be presented at the first time point based on at least the probability determined using the trained model, transmit via the communication interface and through the communication network, the selectable content to the user device for presentation on the user device at a second time point in connection with streaming, using the communication interface and through the communication network, a second content item to the user device, wherein the second time point is within the time window and after the first time point and during the streaming of the second content item.