US 12,112,090 B1 · Visual display system

Abstract

A system including a secondary visual digital display on the customer-facing side of a cash register or point-of-sale terminal display. The customer-facing digital display presents advertising content, videos, informational content, or any other form of content that the business or location owner or operator would like to have displayed to customers. An application program, as described below, is stored and/or loaded on memory storage in the secondary display and run by a microprocessor in the secondary display, or alternatively, is stored and/or loaded on a separate device, and run by a microprocessor in the secondary display or in the separate device. The content may be displayed based upon context. The content can be programmed and managed by the business or location owner or operator, by a third party service that creates and provides content for sale to business/location owners and operators, or by a third party service/operator that manages a system (including, but not limited to, the obtaining and downloading of content) as part of a negotiated contract with the owner or operation of a business or location (or multiple businesses or locations).

Claims18

Dependent claims

A system, comprising:

a remote content server in electronic communication with a network and a server computer storage device, said remote content server configured to receive updates to content stored thereon from one or more authorized users;
a point-of-sale or business terminal or register with a front side and a back side, wherein the front side is viewable by a first viewer facing the front side, said terminal or register in electronic communication with the network;
a secondary display positioned on or proximate to said back side, wherein the secondary display is positioned to be viewable by a second viewer facing the back side;
a local computer storage device in electronic communication with the network, configured to store a playlist of pre-selected content;
and
a local microprocessor in electronic communication with the network, programmed to execute a local application program to cause the secondary display to display the playlist of pre-selected content, wherein the display of the playlist on the secondary display is independent of activity on the point-of-sale or business terminal or register;
wherein the pre-selected content is periodically transmitted, over the computer network, to the local computer storage device from the remote content server.

4 more elements

Dependencies are inferred from the claim text.

Visual display system

Life of this patent

Visual display system

Life of this patent

Abstract

Claims18