Persona driven dynamic content framework

A computer-implemented method, comprising:

• receiving a request for content based on a persona of a player;
• receiving gameplay data associated with gameplay of the player in one or more games;
• generating a player persona of the player based on the gameplay data associated with the gameplay of the player in the one or more games;
• generating, based at least in part on a portion of the player persona of the player, custom persona based content for the player, wherein the custom persona based content for the player is custom content for the player in a game associated with the player including:
• retrieving a dynamic content generation algorithm or model from a datastore based at least in part on the request, the dynamic content generation algorithm or model associated with the content based on the persona of the player;
• inputting at least a portion of the player persona into the dynamic content generation algorithm or model;
• and
• receiving a result of the dynamic content generation algorithm or model;
• and
• outputting the custom persona based content for the player in response to the request, wherein the custom persona based content includes at least the result of the dynamic content generation algorithm or model.

One or more non-transitory computer-readable media storing computer-executable instructions that, when executed by one or more processors, cause the one or more processors to perform operations comprising:

• receiving a request for content based on a persona of a player;
• receiving gameplay data associated with gameplay of the player in one or more games;
• generating a player persona of the player based on the gameplay data associated with the gameplay of the player in the one or more games;
• generating, based at least in part on a portion of the player persona of the player, custom persona based content for the player, wherein the custom persona based content for the player is custom content for the player in a game associated with the player including:
• retrieving a dynamic content generation algorithm or model from a datastore based at least in part on the request, the dynamic content generation algorithm or model associated with the content based on the persona of the player:
• inputting at least a portion of the player persona into the dynamic content generation algorithm or model;
• and
• receiving a result of the dynamic content generation algorithm or model;
• and
• outputting the custom persona based content for the player in response to the request, wherein the custom persona based content includes at least the result of the dynamic content generation algorithm or model.