System, methods and computer products for determining affinity to a content creator

A computer-implemented dashboard system associated with a content distribution platform that hosts content associated with a content provider, comprising:

• a processor;
• and
• a memory coupled to the processor, wherein the memory stores instructions that in response to execution by the processor cause the processor to perform operations comprising:
• receiving access over a network to affinity data, the affinity data including affinity scores that quantify respective affinities of user accounts on the content distribution platform to the content hosted on the content distribution platform associated with the content provider;
• accessing the affinity data over the network;
• ranking the affinity scores of the user accounts, thereby resulting in ranked affinity scores;
• displaying the affinity data including the ranked affinity scores in a view;
• receiving, at a first interface of the computer-implemented dashboard system, input from the content provider in response to the displayed affinity data;
• and
• causing targeted data to be sent to a second interface of a client device based on the ranked affinity scores, the client device being associated with one a first user account of the user accounts that is associated with a user other than the content provider;
• wherein the affinity data further includes one or more category labels that label the user accounts based on the ranked affinity scores, the one or more category labels including a first label indicating a respective affinity score has increased by at least a threshold amount;
• and
• wherein the first user account is labeled with at least the first label.

A non-transitory computer-readable medium having instructions stored therein that in response to execution by a device cause the device to perform operations comprising:

• receiving, at a dashboard system associated with content distribution platform that hosts content associated with a content provider, access over a network to affinity data, the affinity data including affinity scores that quantify respective affinities of user accounts on the content distribution platform to the content hosted on the content distribution platform associated with the content provider;
• accessing, via the dashboard system, the affinity data over the network;
• ranking the affinity scores of the user accounts, thereby resulting in ranked affinity scores;
• displaying the affinity data including the ranked affinity scores in a view of the dashboard system;
• receiving, at a first interface of the dashboard system, input from the content provider in response to the displayed affinity data based on the ranked affinity scores;
• and
• causing targeted data to be sent to a second interface of a client device, the client device being associated with a first user account of the user accounts that is associated with a user other than the content provider;
• wherein the affinity data further includes one or more category labels that label the user accounts based on the ranked affinity scores, the one or more category labels including a first label indicating a respective affinity score has increased by at least a threshold amount;
• and
• wherein the first user account is labeled with at least the first label.