Dynamic user data filtering

A non-transitory computer-readable medium storing one or more instructions executable by a computer system, the instructions, when executed by the computer system, performing operations comprising:

• obtaining user activity data that represents a sequence of interactions between a user and content, the sequence including different types of interactions;
• for each interaction action of the sequence, determining a time duration associated with the interaction between the user and the content;
• for a particular type of interaction, determining a time duration threshold based on the time durations for interactions actions of the particular type of action interactions from the sequence;
• for each interaction of the particular type, using the time duration threshold to determine whether to exclude the interaction from a reduced user activity data set;
• generating the reduced user activity data set by selectively removing representations of one or more interactions from the user activity data that have been determined to be excluded from the reduced user activity data set based on the time duration threshold;
• and
• providing the reduced user activity data set to a processing server.

A system comprising:

• one or more processors;
• and
• machine-readable media interoperably coupled with the one or more processors and storing one or more instructions that, when executed by the one or more processors, perform operations comprising:
• obtaining user activity data that represents a sequence of interactions between a user and content, the sequence including different types of interactions;
• for each interaction action of the sequence, determining a time duration associated with the interaction between the user and the content;
• for a particular type of interaction, determining a time duration threshold based on the time durations for interactions actions of the particular type of action interactions from the sequence;
• for each interaction of the particular type, using the time duration threshold to determine whether to exclude the interaction from a reduced user activity data set;
• generating the reduced user activity data set by selectively removing representations of one or more interactions from the user activity data that have been determined to be excluded from the reduced user activity data set based on the time duration threshold;
• and
• providing the reduced user activity data set to a processing server.