Customizable marketing apparatus
AssigneeMedia Fast, Lc
InventorsAmy Hafen, William Diaz
Life of this patent
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Abstract
Embodiments are directed to systems, apparatuses, and methods for personalizing marketing materials such as video brochures. In one aspect, an electronic marketing system is provided that includes an electronic display device and a housing. A window is cut into the housing, allowing the electronic display to be seen through at least a portion of the housing. A second window provides a view of an insert in the housing.
Claims20
A customizable housing for enclosing and selectively revealing an electronic display, comprising:
- a set of interconnected flaps;
- a first window formed within an inner area of a first flap of the set of interconnected flaps;
- a second flap connected to the set of interconnected flaps by an intervening fold, the second flap defining a second window;
- and
- a third flap connected to the second flap along a fold, the third flap configured to overlay the second flap when folded at the fold,
- wherein an assembled customizable housing comprises:
- the set of interconnected flaps folded to form a box-like container defining a space for receiving an electronic display, wherein the first window is sized and shaped to expose a viewable area of an electronic display when the electronic display is received into the space defined by the box-like container;
- and
- the second flap and the third flap folded substantially over a portion of the box-like container comprising the first flap such that the third flap covers the viewable area of the electronic display,
- wherein:
- the third flap of the customizable housing includes an adhesive strip configured to receive a custom user insert of an end user and adhere the custom user insert to a surface of the third flap such that the custom user insert becomes viewable through the second window when the custom user insert is adhered to the third flap and the third flap is overlaid onto the second flap, the custom user insert of the end user being manufactured separate from the customizable housing,
- the third flap of the customizable housing includes the custom user insert adhered to the adhesive strip, and
- the third flap omits a window to facilitate covering of the viewable area of the electronic display in the assembled customizable housing.
A customizable housing for enclosing and selectively revealing an electronic display, the customizable housing comprising:
- a set of interconnected flaps configured to be folded to form a box-like container defining a space for receiving an electronic display;
- a first window formed within an inner area of a first flap of the set of interconnected flaps, the first window being sized and shaped to expose a viewable area of the electronic display when the electronic display is received into the space defined by the folded, box-like container;
- a second flap connected to the set of interconnected flaps by an intervening fold;
- a second window defined by the second flap;
- and
- a third flap connected to the second flap by a fold, the third flap configured to overlay the second flap when folded at the fold, the third flap being configured to cover the viewable area of the electronic display when the second flap is folded over the intervening fold,
- wherein:
- the third flap of the customizable housing includes an adhesive strip configured to receive a custom user insert of an end user and adhere the custom user insert to a surface of the third flap such that the custom user insert becomes viewable through the second window when the customer user insert is adhered to the third flap and the third flap is overlaid onto the second flap, the custom user insert of the end user being manufactured separate from the customizable housing,
- the third flap of the customizable housing includes the custom user insert adhered to the adhesive strip, and
- the custom user insert prevents the adhesive strip from adhering the third flap to the second flap.
Dependencies are inferred from the claim text.