Metal channel anchor with enhanced holding strength

A longitudinal channel providing increased holding strength, configured for use as an anchoring element for an anchor used in supporting objects on a substrate, the channel comprising a generally U-shaped axial cross section in at least a portion thereof, the U-shaped cross section being comprised of longitudinal side walls and a longitudinal base section as a connection between the side walls with the side walls having edges configured for holding contact with the substrate;

• wherein a portion of the edges of the channel are covered with a planar continuous surface material which is co-extensive with non-covered edges, wherein the channel is comprised of metal and whereby the planar continuous surface material and the edges provide a planar holding surface with greater surface area than that of the edges alone, for the increased holding strength, wherein the longitudinal base section is apertured in the center thereof with a threaded aperture configured for threaded engagement with a threaded holding element and wherein the planar holding surface is only positioned on one side of the aperture in a longitudinal direction of the channel, whereby at least one longitudinal manipulating element, rotatably attached to the channel, is capable of being fitted into the channel on a second side of the aperture during placement of the channel through an aperture in the substrate, wherein the planar continuous surface material comprises a covering section positioned on a recessed portion of the edges to provide the planar holding surface and wherein the channel comprises an integral one piece element, wherein a portion thereof is folded over and fitted into the recessed portion and comprises the planar holding surface.