Regulating access to electronic entertainment to incentivize desired behavior

A device, comprising:

• a processor deployed in a communication network;
• and
• a computer-readable medium storing instructions which, when executed by the processor, cause the processor to perform operations, the operations comprising:
• monitoring a behavior of an individual through data received from an electronic device associated with the individual;
• comparing the behavior to a predefined behavioral goal stored in a profile for the individual, wherein the predefined behavioral goal comprises a safe driving habit;
• identifying a predefined incentive associated with satisfaction of the predefined behavioral goal by the individual, wherein the predefined incentive comprises an access to an electronic entertainment medium, wherein the electronic entertainment medium is associated with a digital service that is accessible via the electronic device associated with the individual over the communication network, wherein the digital service comprises a data service or a video streaming service;
• and
• transmitting an instruction to the electronic entertainment medium to grant the access to the individual when it is determined that the individual has satisfied the predefined behavioral goal, wherein the electronic entertainment medium is deployed in the communication network as a network-based service, wherein the electronic entertainment medium is distinct from the endpoint device associated with the individual.

A non-transitory computer-readable storage medium storing instructions which, when executed by a processor deployed in a communication network, cause the processor to perform operations, the operations comprising:

• monitoring a behavior of an individual through data received from an electronic device associated with the individual;
• comparing the behavior to a predefined behavioral goal stored in a profile for the individual, wherein the predefined behavioral goal comprises a safe driving habit;
• identifying a predefined incentive associated with satisfaction of the predefined behavioral goal by the individual, wherein the predefined incentive comprises an access to an electronic entertainment medium, wherein the electronic entertainment medium is associated with a digital service that is accessible via the electronic device associated with the individual over the communication network, wherein the digital service comprises a data service or a video streaming service;
• and
• transmitting an instruction to the electronic entertainment medium to grant the access to the individual when it is determined that the individual has satisfied the predefined behavioral goal, wherein the electronic entertainment medium is deployed in the communication network as a network-based service, wherein the electronic entertainment medium is distinct from the endpoint device associated with the individual.