System and methods for determining location of pop displays with wireless beacons through engagement with mobile devices

A method for assessing a location of a point of purchase (POP display), comprising:

• receiving, by a mobile device positioned at a retail location, from a wireless beacon, a wireless signal comprising a data packet with a unique identifier associated with the wireless beacon, wherein the wireless beacon is located on a circuit board coupled to a point of purchase (POP) display, the POP display comprising a consumer product display;
• in response to the receiving of the wireless signal, identifying, by the mobile device, a geographic location of the mobile device;
• combining, by the mobile device, the unique identifier associated with the wireless beacon and the geographic location of the mobile device;
• and
• transmitting, by the mobile device to a server, the unique identifier and the geographic location to determine the retail location of the wireless beacon, wherein the retail location is unknown to the server prior to the transmittal and a final destination of the wireless beacon and the circuit board of the POP display is not required to be known at a time of manufacture or distribution of the POP display.

A non-transient computer-readable medium including instructions that, when executed by one or more processors, causes the one or more processors to perform a method, comprising:

• receiving, by a mobile device positioned at a retail location, from a wireless beacon, a wireless signal comprising a data packet with a unique identifier associated with the wireless beacon, wherein the wireless beacon is located on a circuit board coupled to a point of purchase (POP) display, the POP display comprising a consumer product display;
• in response to the receiving of the wireless signal, identifying, by the mobile device, a geographic location of the mobile device;
• combining, by the mobile device, the unique identifier associated with the wireless beacon and the geographic location of the mobile device;
• and
• transmitting, by the mobile device to a server, the unique identifier and the geographic location to determine the retail location of the wireless beacon, wherein the retail location is unknown to the server prior to the transmittal and a final destination of the wireless beacon and the circuit board of the POP display is not required to be known at a time of manufacture or distribution of the POP display.