A computer program product for evaluating an item distributed to a group of users at a collaborative event, the computer program product comprising a computer readable hardware storage device, wherein the computer readable hardware storage device is not a transitory signal, and program instructions stored on the computer readable hardware storage device, to:
- create a plurality of profiles for a first user, each profile of the plurality of profiles comprising a level of information corresponding with an intent of the first user for a type of event;
- receive from a mobile device of the first user a scanned code associated with an event;
- identify a profile of the plurality of profiles of the first user corresponding to the event based on the scanned code associated with the event;
- grant the group of users access to view the identified profile of the first user, wherein the group of users is located within an identified geographic proximity to the first user based on having scanned the code associated with the event;
- receive, from the identified profile, the item from the first user;
- distribute the item to the group of users, wherein the first user and the group of users are attendees of a same interactive event;
- receive an assigned value for the item and real-time user location tracking information from one or more users of the group of users from a set of profiles associated with the one or more users of the group of users, the association based on the one or more users of the group of users having scanned the code associated with the event;
- generate a visual information indicator corresponding to the assigned value and to a profile of the set of profiles associated with the one or more users of the group of users, the visual information indicator being configured to display one of a positive indicator or a negative indicator responsive to the assigned value received from the one or more users of the group of users;
- associate the generated visual information indicator with the real-time user location tracking information, the real-time user location tracking information comprising a distance between the first user and each user of the one or more users of the group of users responsive to the real-time user location tracking information;
- generate a video display of a physical area of the interactive event;
- generate a real-time user location map overlaying the generated video display of the physical area, the real-time user location map indicating each user of the one or more users of the group of users at a real-time location of that user, the distance of that user to the first user, and the visual information indicator at a real-time location of that user within the physical area based on the real-time user location tracking information;
- display, to the first user via the mobile device, the visual information indicator on the video display of the physical area overlaid by the real-time user location map at a real-time location from the real-time user location tracking information;
- generate a notification when one of the one or more users having provided an assigned value in a pre-defined range is within a predetermined physical proximity to the first user;
- receive, from the identified profile, an updated version of the item from the first user;
- distribute the updated version of the item to the group of users;
- receive an updated assigned value for the updated version of the item and updated real-time user location tracking information from one or more users of the one or more users of the group of users;
- generate an updated visual information indicator corresponding to the updated assigned value and to the profile of the set of profiles associated with the one or more users of the group of users;
- replace the visual information indicator with the generated updated visual information indicator;
- generate an updated real-time user location map overlaying the generated video display of the physical area, the updated real-time user location map indicating each user of the one or more users of the group of users at an updated real-time location of that user, an updated distance of that user to the first user, and the updated visual information indicator at a real-time location of that user within the physical area based on the updated real-time user location tracking information;
- and
- display, to the first user via the mobile device, the updated visual information indicator on the video display of the physical area overlaid by the updated real-time user location map at a real-time location from the updated real-time user location tracking information.