Determining streaming content user consumption

A computer program product comprising:

• a tangible, computer-readable memory device which is not a propagating signal per se, accessible by a processor;
• program instructions embodied by the memory device to cause the processor to, when executed, perform steps comprising:
• without relying upon a current location of a mobile computing device, responsive to detecting a user action on the mobile computing device, retrieve from a streaming server or broadcast server one or more media descriptors for one or more media objects currently or recently streamed or broadcast to the user of the mobile computing device, wherein the user action is not associated with a user media receiver of the mobile computing device;
• compute a relevance of the detected user action and the retrieved media descriptors using one or more correlation processes;
• responsive to the relevance meeting a first threshold, determine a degree of confidence that the user is attentive to at least one of the one or more media objects without requiring monitoring of the user media receiver;
• and
• record the at least one user action, the one or more media object descriptors, and the degree of confidence that the user is attentive to at least one of the one or more media objects into one or more digital results selected from the group consisting of a computer-readable report, a human-readable report, a database entry, a parameter for an application programming interface, and a transmitted message to a client process, and a transmitted message to a client device.

A system comprising:

• a computer processor for executing program instructions;
• a tangible, computer-readable memory device which is not a propagating signal per se, accessible by the processor;
• program instructions embodied by the memory device to cause the processor to, when executed, perform steps comprising:
• without relying upon a current location of a mobile computing device, responsive to detecting a user action on the mobile computing device, retrieve from a streaming server or broadcast server one or more media descriptors for one or more media objects currently or recently streamed or broadcast to the user of the mobile computing device, wherein the user action is not associated with a user media receiver of the mobile computing device;
• compute a relevance of the detected user action and the retrieved media descriptors using one or more correlation processes;
• responsive to the relevance meeting a first threshold, determine a degree of confidence that the user is attentive to at least one of the one or more media objects without requiring monitoring of the user media receiver;
• and
• record the at least one user action, the one or more media object descriptors, and the degree of confidence that the user is attentive to at least one of the one or more media objects into one or more digital results selected from the group consisting of a computer-readable report, a human-readable report, a database entry, a parameter for an application programming interface, and a transmitted message to a client process, and a transmitted message to a client device.