Visual tag editor

A system comprising:

• a display screen operable to present a user interface displaying a graphical representation of a website that includes a plurality of webpages, the representation including a plurality of graphical indicators that illustrate links between the plurality of webpages, the representation further including a plurality of active tag indicators that are each associated with a respective one of the webpages, each active tag indicator being associated with a respective portion of computer programming code that is configured to collect data from visitors to the associated webpage, wherein the representation further includes a plurality of webpage analytics indicators that are each associated with a respective one of the webpages and are each associated and selectable with at least one of the associated webpage's active tag indicators, each of the webpage analytics indicators, upon selection, describing one or more characteristics of the collected data associated with the respective webpage and it's at least one active tag indicator;
• a user input device operable to receive user input indicating an editing action for a first one of the computer programming code portions associated with a first one of the active tag indicators and a first one of the webpages, and wherein such first computer programming code portion is configured to execute when the first webpage is loaded in a web browser, the editing action altering the first computer programming code portion, adding the first computer programming code portion to the first webpage, or removing the first computer programming code portion from the first webpage, wherein the webpage analytics indicator that is associated with the first active tag indicator is configured to describe one or more characteristics of web traffic associated with the first active tag indicator based on traffic results obtained after the website is updated to reflect the editing action;
• and
• a communications interface operable to transmit an update instruction message via a communications interface, the update instruction message including instructions for updating the website to reflect the editing action.

One or more non-transitory computer readable media having instructions stored thereon for performing a method, the method comprising:

• presenting a user interface on a display screen for displaying a graphical representation of a website that includes a plurality of webpages, the representation including a plurality of graphical indicators that illustrate links between the plurality of webpages, the representation further including a plurality of active tag indicators that are each associated with a respective one of the webpages, each active tag indicator being associated with a respective portion of computer programming code that is configured to collect data from visitors to the associated webpage, wherein the representation further includes a plurality of webpage analytics indicators that are each associated with a respective one of the webpages and are each associated and selectable with at least one of the associated webpage's active tag indicators, each of the webpage analytics indicators, upon selection, describing one or more characteristics of the collected data associated with the respective webpage and it's at least one active tag indicator;
• receiving user input indicating an editing action for a first one of the computer programming code portions associated with a first one of the active tag indicators and a first one of the webpages, and wherein such first computer programming code portion is configured to execute when the first webpage is loaded in a web browser, the editing action altering the first computer programming code portion, adding the first computer programming code portion to the first webpage, or removing the first computer programming code portion from the first webpage, wherein the webpage analytics indicator that is associated with the first active tag indicator is configured to describe one or more characteristics of web traffic associated with the first active tag indicator based on traffic results obtained after the website is updated to reflect the editing action;
• and
• transmitting an update instruction message via a communications interface, the update instruction message including instructions for updating the website to reflect the editing action.