System for producing promotional media content and method thereof

A system for producing promotional media content, the system comprising:

• a strategic meta information analysis processing unit configured to process strategic meta information in a plurality of formats to an unstructured data batch having a predetermined weight value;
• a semantic word extracting unit configured to extract a semantic word regarding N number of pieces of meta information regarding a plurality of media contents;
• a semantic word dictionary unit configured to create a dictionary by comparing semantic words extracted by the semantic word extracting unit and words in a predefined dictionary;
• a semantic word-based association analyzing unit configured to calculate similarity value between the pieces of meta information regarding the plurality of media contents on the basis of semantic words by using the dictionary generated by the dictionary unit, and classify the pieces of meta information by using the similarity value;
• an association analyzing unit configured to calculate association between the strategic meta information processed through the strategic meta information analysis processing unit and the plurality of media contents processed through the semantic word-based association analyzing unit;
• and
• a media content synthesizing unit configured to synthesize promotional media content by using the strategic meta information, the plurality of media contents, and the association information calculated by the association analyzing unit,
• wherein the strategic meta information is expressed with N number of pieces of partial strategic meta information as expressed in Equation (1) below:
• q=q1+q2+ . . . +qN Equation (1)
• wherein each of the pieces of partial strategic meta information has the predetermined weight value as expressed in Equation (2) below, and the sum of all predetermined weight values of the N number of pieces of partial strategic meta information is 1:
• {w1,w2, . . . wN}, w1+w2+ . . . +wN=1 Equation (2)
• where q is strategic meta information, and w is a weight value.