Method and apparatus for encouraging consumption of a product

A non-transitory computer readable recording medium having a computer program stored thereon, the computer program, when executed by a computer, causing the computer to perform the steps of:

• defining a plurality of sub-steps to be performed by an individual performing one or more actions indicative of performance of a predetermined action;
• receiving, via a camera, one or more video images of the individual performing one or more actions;
• displaying on a display one or more images of the individual performing the one or more actions as they are being captured by the camera;
• determining performance by the individual of each step of the plurality of sub-steps by a computer processor in accordance with machine vision activity recognition of the one or more received video images;
• providing near real-time feedback on a display to the individual in conjunction with the display of the one or more video images of the individual performing the one or more actions, the feedback being related to the determination of performance by the individual of each step of the plurality of sub-steps;
• broadcasting confirmation of performance of each step of the plurality of sub-steps along with at least a portion of the feedback;
• and
• providing incentive based upon the broadcasting.

A system for confirming action, comprising:

• an image acquisition system for acquiring an image of an individual performing an action;
• a processor for defining a plurality of sub-steps to be performed by an individual performing one or more actions indicative of performance of a predetermined action, and for analyzing the acquired image to determine performance by the individual of each step of the plurality of sub-steps whether the individual has performed each step of the plurality of sub-steps in accordance with machine vision activity recognition;
• a display for displaying on a display one or more images of the individual performing the one or more actions as captured by the image acquisition system, and for displaying to the individual in conjunction with the display of the one or more video images of the individual performing the one or more actions near real-time feedback related to the determination of the performance of each step of the plurality of sub-steps by the individual;
• and
• a transmission system for broadcasting confirmation of performance of each step of the plurality of sub-steps along with at least a portion of the feedback;
• wherein the individual is provided an incentive based upon broadcasting of the confirmation of performance of each step of the plurality of sub-steps by the transmission system.