Interactive displays based on user interest

A system comprising:

• an interactive mirror display having a mirrored surface and at least one portion to selectively display a user interface by transitioning from a first mode of operation in which the at least one portion functions as the mirrored surface to a second mode of operation in which the at least one portion functions as a display surface operable to display a determined configuration of the user interface;
• and
• a controller, implemented by at least one processor, communicatively coupled to the interactive mirror display, the controller implemented to perform operations comprising:
• identifying a user profile that corresponds to a human detected proximate the interactive mirror display;
• initiating an interaction session with the interactive mirror display based on identification of the human and tracking, during the interaction session, interactions of the human proximate the interactive mirror display involving at least one item from a product database;
• determining an interest level of the human in the at least one item by comparing an amount of time the human interacts with the at least one item to time ranges of a lookup table, the time ranges each corresponding to a different interest level of a plurality of predefined interest levels;
• updating the user profile to include session data describing one or more of the interactions and the interest level;
• and
• determining a configuration of the user interface for display based on the updated user profile and product information from the product database describing the at least one item and causing the at least one portion to display the configuration of the user interface.

A non-transitory machine-readable storage medium having instructions stored thereon that are executable by processors of at least one computing device to cause the at least one computing device to perform operations comprising:

• identifying a user profile that corresponds to a human detected proximate an interactive mirror display, the interactive mirror display having a mirrored surface and at least one portion to selectively display a user interface;
• initiating an interaction session with the interactive mirror display based on the identifying;
• tracking, during the interaction session, interactions of the human proximate the interactive mirror display involving at least one item from a product database;
• determining an interest level of the human in the at least one item by comparing an amount of time the human interacts with the at least one item to time ranges of a lookup table, the time ranges each corresponding to a different interest level of a plurality of predefined interest levels;
• updating the user profile to include session data describing one or more of the interactions and the interest level;
• determining a configuration of the user interface for display based on the updated user profile and product information from the product database describing the at least one item;
• and
• causing the at least one portion of the interactive mirror display to display the configuration of the user interface, including transitioning the at least one portion from a first mode of operation in which the at least one portion functions as the mirrored surface to a second mode of operation in which the at least one portion functions as a display surface operable to display the configuration.