Point of sale display

A wire display unit for engagement with a cantilevered I-beam having a longitudinal web extending between and spacing a lateral upper flange and substantially parallel lower flange, comprising:

• an elongate base extending from a front end to a rear end and having an upper portion spaced from a lower portion defining a track therebetween, the upper portion defining an elongate open upper slot extending the entirety of the track;
• at least one elongate shelf for storing objects, the at least one shelf extending from an open front end to a rear end, the at least one shelf being rigidly secured to the base;
• and
• a pair of laterally spaced upper shoulders positioned rear of the base and longitudinally offset from the track, the space between the respective lateral shoulders defining a rear longitudinal slot being substantially laterally aligned with the base slot, wherein
• the display unit is attachable to the cantilevered I-beam by sliding the display unit in the rearward direction with the lower flange of the I-beam being inserted within the track and the web of the I-beam extending through the base upper slot and rear longitudinal slot with the upper shoulders abutting the upper flange, and wherein
• the web has a lateral width and the rear slot is narrower than the web width when the rear shoulders are in a relaxed state, and the rear shoulders are outwardly flexible to an expanded position for accommodating the web during installation to securely attach the display unit to the I-beam.