Method and device for controlling peripheral devices via a social networking platform

A peripheral device, comprising:

• one or more processors;
• and
• memory having instructions stored thereon, the instructions, when executed by the one or more processors, cause the processors to perform operations, comprising:
• initiating an broadcasting process, comprising:
• broadcasting a device discovery message, the device discovery message comprising a predetermined identifier designated for a social networking service associated with a social networking application executing on the user device, wherein the predetermined identifier is designated by a supplier of the social networking application for the social networking service of the social networking application;
• receiving, from the user device, a connection request corresponding to the device discovery message, wherein the connection request is sent by the user device after the user device has determined, based on the device discovery message, that the peripheral device is configured to support communication with the social networking application;
• and
• in response to receiving the connection request from the user device, establishing a Bluetooth connection to the user device.

A non-transitory computer-readable medium having instructions stored thereon, the instructions, when executed by one or more processors, cause the processors to perform operations, comprising:

• initiating an broadcasting process, comprising:
• broadcasting a device discovery message, the device discovery message comprising a predetermined identifier designated for a social networking service associated with a social networking application executing on the user device, wherein the predetermined identifier is designated by a supplier of the social networking application for the social networking service of the social networking application;
• receiving, from the user device, a connection request corresponding to the device discovery message, wherein the connection request is sent by the user device after the user device has determined, based on the device discovery message, that the peripheral device is configured to support communication with the social networking application;
• and
• in response to receiving the connection request from the user device, establishing a Bluetooth connection to the user device.